Our Services
VPSS - Value & Pricing Strategy Sessions
We serve as your trusted advisor in open dialogue Q-n-A advisory sessions. Often our clients simply want to discuss their ideas and plans with an expert and get professional input and advice.
This provides an increased level of peace of mind and we often catch both risks and opportunities that translate into real gains and real savings. Each Value & Pricing Strategy Session is 1.5 hours, either in person or via web-based multimedia conferencing. We go into these sessions with clear objectives and an agenda to organize the discussion.
3 Sessions . . . . $ 950
For companies who expect some iterations (e.g., to get feedback or approval from stakeholders). Additional sessions allow our clients to fine-tune their approach and confirm they are on the right path to achieve or exceed targeted outcomes.
2 Sessions . . . . $ 750
Usually for companies who expect some modifications to be made based on stakeholder feedback from the first session and want a planned second session to confirm any adjustments and market readiness prior to go-live.
1 Session . . . . . $ 550
Often for companies with a relatively high level of confidence in the market readiness of their approach and consider the investment well worth identifying unseen risks and avoiding the prospect of missing significant market opportunities.
VPSO - Value & Pricing Strategy Optimization
One of the most common services we offer businesses is our VPSO which takes a comprehensive deep dive into client specified areas of a company’s Value & Pricing Strategy.
Whether it is a new product, service, solution, offering, pricing structure or overall strategy launch or improvement - we bring over 20 years of real world experience and expertise.
VPSO Quick Summary
We help our clients make time-sensitive and critical business decisions that help them reach their goals faster and with more confidence.
Review - We review your plan within the context of your business objectives, value offerings, value advantages and a number of market and industry considerations. We carefully look for gaps, risks, strengths, weaknesses, opportunities and more.
Insight - Based on our review, we offer key business insights that link key observations to sound business theory and leads to potentially new ways of thinking about your market opportunities and approach.
Recommend - With our Review and Insight in mind, we then provide you with recommendations around what you should do, should not do, why and by when. This is in the form of an Execution Ready Action Plan for you to consider addressing immediately, either without our assistance or with our full or selective assistance. The level of assistance you seek is at your discretion in accord with your budget, goals and sometimes constrained by the timing of opportunity windows.
VPSO Investment
The VPSO is a proactive, results-focused investment ranging from $3K to $30K based on the scope of your project and with a payback many times that (sometimes in less than a week). Included are three 1-hour follow-up sessions within ten business days of our VPSO Walk-thru and the opportunity to extend follow-up sessions beyond that.
VPSO Five Steps & Timing
Timing is critical because opportunities have expiration dates. End to end we target to complete the following five steps within 15 business days or we can create an VPSO timeline to fit your needs.
First 5 Days:
1. 30 minutes - Introductory Session to confirm objectives and timeline.
2. 1.5 hours - Session to discuss your business and market objectives in detail.
3. ~3-5 days - We begin and complete your VPSO analysis and action plan.
4. 1.5 hours - VPSO Action Plan Walk-thru Session with you and key stakeholders.
Following 10 Days:
5. 10 days - Includes three 1-hour follow-up sessions over the next 10 days post the
VPSO Walk-thru to assist your team with follow-up fine-tuning and to be your trusted
advisor as you move forward with improvements. Add-on sessions or VPSO Monitoring
plans are available beyond the initial VPSO engagement.