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Friday
Aug122011

When Pricing Consider Who Is Paying

As you develop or revisit your pricing, keep in mind who is actually paying for what you are selling to the marketplace.  There are a number of factors to consider when making pricing decisions, each with their own assortment of risks and impacts that must be calculated for over both the short-term and long-term.

My wife's grandfather recently spent some time in the hospital.  While attending a family gathering at his house he was passing this around.

I have zoomed in on some points of interest as well.  Enjoy.

By the way, my wife's Grandpa George is doing great.  The above included the installation of a pace-maker device.

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